Total Design

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  Welcome to Wales

  Signage and Dressing: An amazing concert

  Katherine Jenkins, Catherine Zeta Jones and Only Men Aloud to name buta few appeared in a concert in Cardiff to celebrate golf's RyderCupcoming toWales, with the European and US golfers also appearing onstage to greet the audience. The televised Welcome to Wales event took place at the Millennium Stadium, two days before the tournament heeded off in Newport.

  Welcome to Wales was the ideal way to kick-start a fantastic few days andshowed the world the warm Welsh welcome which awaited visitors from allover the world. Total Design worked alongside organizers supplying styleguides and creating signage for the stadium and dressing for the VIP areas, for this amazing MillenniumStadium concert.

   

  Advanced Workplace Associates

  Account win: pulling the brand together

  Advanced Workplace Associates are workplace strategy and flexible working consultants who help large organisations improve their workplaceefficiency and get the very best from their workforce.

  As workplace strategy consultants they undertake complex studies tomeasure office space efficiency, design and deliver advanced workplace solutions and provide programs to support a change in staff attitudes,workplace behaviour, workplace management and culture.

  Our brief is to ensure brand consistency throughout the company,supplying a wide range of internally focused support material and sales focused exhibition material. Already we have been able to aid AWA in ensuring the correct brand tone is applied to all areas of their business.

   

  London Golf Club

  Signage and Dressing: Revamp to Signage

  London Golf Club and The European Tour announced at the beginningof 2010 their intention to undertake a wide-ranging partnership which will spearhead the new Venue and Property Strategy of the Tour.

  The terms of the strategic partnership have positioned London Golf Clubas the flagship venue within the newly launched European TourProperties. The Club will be known as a European Tour Destination.

  To reinforce the new partnership Total Design provided a signage solution which enables the two brands to operate comfortably together whilst maintaining brand integrity for both parties.

   

  European Tour Dinner

  Event Dressing: A complete package

  The European Tour Annual Dinner always provides one of the highlights of the BMW PGA Championship week, and this year players past and present and Tour guests gathered at the Sofitel Heathrow for a celebration of all the drama and excitement from a season on The European Tour.

  Total Design provided a turn-key solution for this celebrity event. The Sofitel Hotel in Heathrow offered both unique dressing opportunities and difficulties to overcome. From the red carpet entrance to the 4m welcome hanging banner, all the guests felt they had walked into something special. The greatest success was a completely draped dinning room with multi level stage design.

  We would like to extend our thanks again to our suppliers who aided us in a tight timeframe to produce an unforgettable evening.

  Itsthewaytotravel.com

  Digital: API site launched

  A Business Travel Agency specialising in corporate travel with over 20 years’ experience, they provide the business traveller with an unrivalled service. They focus on Corporate Travel as well as booking your more traditional holidays, offering a wide range of business travel services.These range from airline flights and hotel reservations to currency exchange, concierge services, private charters, group travel, cruises, car hire, and passport and visa services.

  We have been their appointed agency for over 8 years, helping them build and manage their brand both internally and externally. We were ideally placed to provide the very latest on-line real-time booking system to their established site. Overcoming the usual obstacles with an API site, we delivered a cost effective product tailored to and fulfilling all the client’s requirements.

   

  India Jane

  Account win: Brand and new Shop launch

  With established roots in Chelsea, India Jane opened their flagship storein Kensington High Street and have a network of over 200 stockiststhroughout the UK and Ireland, bringing classic and timeless ranges of furniture, unique objects, stunning collections of crystal and home interiors accessories in leather, silver plate, ceramic and an unrivalled collection oflighting to discerning customers.

  Total Design won the contract to help launch their new Blackheath store and to supply core brand items across the group. The quality of our service and our ability to work with multiple design disciplines were key factors in helping to win this client.

  We wish the new Blackheath store every success, and look forward to continuing to build help build and develop the India Jane brand.

   

  Ryder Cup Gala Dinner

  Event Dressing: A complete package

  The ‘Year to Go’ Gala Dinner began the countdown to The 2010 Ryder Cup. We created prototype tee areas for the exhibition match, where the ‘Year to Go’ Celebration was rounded off with a sumptuous Gala Dinner at The Celtic Manor Resort. Ryder Cup Partners and Sponsors, hospitality guests, media and so many people involved in bringing The Ryder Cup to Wales were treated to a wonderful evening of celebration.

  With Chris Evans taking to the stage as Master of Ceremonies, the guests started the evening enjoying a captivating video, bringing the unique sense of drama, tension and raw emotion of The Ryder Cup to the fore.

  There were also speeches from European Tour Chief Executive George O’Grady and Rhodri Morgan, the First Minister of Wales, while the evening was rounded off in stirring fashion with a selection of songs from two of Wales’ most celebrated singers, Bryn Terfel and John Owen-Jones.

  Total Design not only provided the visual backdrop for the day’s event, but we also provided and managed the event from stage design, banner, directional signage to table dressing and menus.

   

  Orange

  Internal comms: Delivering an internal message

  Orange continues as the market-leading brand, providing its customers with the great service, innovation and value they have come to expect.

  But behind the scenes, TALK was a 24 page newsletter aimed solely at the employees of Orange and produced by the Internal Communications team. TALK allowed all employees to have their say and also be kept up to date in an informal way, to help shape the direction and events happening within Orange.

  Total Design was able to deliver a product that not only was cost effective, compared to previous issues, but also reduced the timeframe meaning a fresher, more immediate product was available to readers. This was achieved through clear lines of communication, taking responsibility for copywriting needs and online digital proofing systems.